“Monetize & Build Brand Equity in the Metaverse”

A  high fidelity bespoke activation designed  to drive discovery, build fan engagement, expand fan mediums & increase sponsorship revenue. 

This immersive fan experience allows the Sharks to build rugby culture like never before. The Sharks Metaverse  features  exclusive player access, star studded meta events, club rooms  and limited edition merch-drops.  

Fans can watch the game in world providing new & targeted advertising placement for sponsors. Players can connect in world with fans offering a new level of engagement.

Sharks can drive revenue with Digital & Physical merchandise sales.  

Fans can dress up avatars in fan gear, trying on in AR and ordering merch for delivery. They can also play minigames in world, accessing unique custom minigames.